Reputacion

Data-driven decisions

Drive your reputation with data

Clear dashboards to understand, analyze and improve your e-reputation.

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analytics.reputacion.io
12,4k
views
3,1k
clicks
8,2%
conv.
+24%vs last month
68%

of US consumers will only use a business rated four stars or more.

BrightLocal, Local Consumer Review Survey 2026

Without data, you're flying blind

01

You don't know if your reputation is improving or declining

02

Can't compare your locations against each other

03

You spend hours compiling reports manually

04

You don't spot trends before it's too late

Understand everything at a glance

Powerful analytics for informed decisions.

Instant overview

Access your key indicators on a single screen, updated at every sync.

Trends and evolution

Visualize how your reviews and ratings evolve over your chosen period.

Benchmarking

Compare your locations' performance and identify best practices.

Advanced filters

Analyze by location group, location or period.

Export and reports

Export your statistics to Excel for your meetings and presentations.

Customer voice

Once a month, AI sums up your recent reviews: your strengths and your areas for improvement.

A dashboard designed for action

Visualize, analyze, decide.

OverviewLast 30 days
4,8
Average rating
+0,3
1 284
Reviews collected
+128
94%
Response rate
+12%
18,2k
Profile views
+24%
Rating trend
Review volume

What review statistics actually show

Three charts to read how your Google reviews evolve

The Review statistics page opens on the last twelve months and offers three views. The cumulative average rating shows how your overall rating changes as reviews come in. The number of reviews collected is shown month by month or as a running total, so you can see whether a campaign had an effect. The rating distribution gives the share of each star rating, then how it changes month to month. Above the charts, cards summarize the average rating, the volume, the share of four- or five-star reviews and the response rate for the current selection.

A table that ranks your locations over the same period

Below the charts, a table lists each location in the selection with its average rating, its number of reviews, its share of five-star reviews and its share of one- or two-star reviews. Each column sorts with one click: you immediately see the site getting the most negative reviews, or the one collecting the fewest. The summary bar shows the number of locations, the overall average, the total number of reviews and the best performer. The Excel export button downloads these rows in a dated file, ready to share in a meeting or with a regional manager.

Filters by group, location and period

Three filters define what you analyze. The Group filter uses the groups created by the admin, for example a region or a brand, and then limits the choice of locations to their members. The Location filter accepts multiple selections with search by name. The period ranges from the last seven days to all time, with a custom date range if needed. A summary line describes the current analysis: selected locations, period and number of reviews included. Each user only sees the locations they have access to, including in totals and exports.

How does it work?

3 steps to master your data.

  1. 1

    Connect your sources

    Your Google reviews are automatically gathered in the dashboard.

  2. 2

    Explore your data

    Use filters and charts to analyze your reputation in depth.

  3. 3

    Take action

    Identify areas for improvement and measure the impact of your actions.

Complete analytics for your reputation

A single dashboard for all your reviews
Evolution charts
Distribution by rating
Period comparison
Multi-criteria filters
Excel export
Threshold alerts
Automatic updates

Frequently asked questions

Seven, thirty or ninety days, six or twelve months, all time, or a date range you pick from a calendar. The page opens on the last twelve months by default.

It is the share of reviews in your selection that have received a reply. It follows the filters: change the location or period and the rate is recalculated on the matching reviews only.

It compares the last thirty days with the thirty days before: the change in average rating and the change in review count. If one of the two periods has no reviews, the rating change is not shown.

One row per location with its average rating, its number of reviews, its share of five-star reviews and its share of one- or two-star reviews, calculated on the filters applied at the time of export.

Yes. A report goes out on Monday morning with the previous week's figures: new reviews, the week's rating, overall rating and reviews of three stars or fewer to keep an eye on. You can turn it off in your settings.

No. If no review arrived for your locations during the week, the report is not sent, to avoid an empty email. It resumes as soon as a new review arrives the following week.

It reads up to 500 of your recent reviews that contain text and produces a summary, your strengths and your areas for improvement. A new analysis can be run once a month.

Yes, the Visibility page reads the statistics of your Google Business Profile: views on mobile and desktop, website clicks, calls and direction requests, month by month.

No. Charts, table, export and email report only cover the locations assigned to them. The admin sees the figures for the entire organization.

Related features

Review ManagementCentralize all your reviews in one placeMulti-locationsManage all your locationsLocal VisibilityTrack your Google Maps ranking

From the blog

Featured image for: How to search and monitor your Google reviews effectivelyHow to search and monitor your Google reviews effectivelyWondering how to search your Google reviews or find a specific one? This guide walks you through everything — from locating reviews to managing and reporting them like a pro.Read the articleFeatured image for: How to review a business on Google and why it mattersHow to review a business on Google and why it mattersWondering how to review a business on Google? This friendly guide walks you through every step — from posting your first review to editing it later — and explains why reviews are a game-changer for local businesses.Read the articleFeatured image for: Google Maps reviews: how they work and why they matter for local SEOGoogle Maps reviews: how they work and why they matter for local SEOA Google map review can make or break your local visibility. Learn how Google Maps reviews work, why they fuel local SEO, and how to get more of them with the right strategy.Read the articleFeatured image for: Buying Google reviews: why it's a bad idea and what to do insteadBuying Google reviews: why it's a bad idea and what to do insteadTempted to buy Google reviews to boost your rating quickly? Before you do, find out why fake reviews can seriously damage your business — and what to do instead to build a solid, lasting online reputation.Read the articleFeatured image for: How to get and share your Google review link with customersHow to get and share your Google review link with customersGetting more Google reviews starts with one simple thing: a direct review link. Learn how to find yours, share it effectively, and use QR codes to make the process seamless for your customers.Read the article

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