Local Visibility

Visualize exactly where you rank on Google Maps

Analyze your positioning across a 25-point geo-grid around your establishment. Identify blind spots and track your progress over time.

Analyze my visibilityRequest a demo
📍
Google Maps ranking · 25 points
80%

of US consumers search online for local businesses at least once a week.

SOCi, Consumer Behavior Index 2024

You don't know where you really rank

01

No visibility on your actual Google Maps ranking by area

02

Blind spots: you don't know where customers can't find you

03

Impossible to measure the impact of your local SEO efforts

04

Competitors may outrank you without you even knowing

A complete view of your local presence

Reputacion scans a 25-point grid around your establishment to reveal your exact Google Maps positioning.

25-point geo-grid

Precise ranking measurement at 25 points around your location for a complete local view.

Keyword tracking

Track your ranking for specific keywords your customers actually search.

Evolution chart

Visualize your ranking progression over time with clear trend charts.

Before / After visual

Compare your grid results over time and see improvements at a glance.

Recurring analyses

Schedule automatic analyses to monitor your visibility without lifting a finger.

Actionable insights

Identify weak zones and prioritize the areas where you need to improve.

See your ranking on the map

A color-coded grid showing exactly where you appear in Google Maps results.

Local visibility report
📍
Average position#3
Top 318/25
Tracked keywords12
Well ranked in the area

How your local visibility map is built

A 25-point grid on two rings around your address

Each analysis places one point on your location, eight points on a first ring and sixteen on a second ring twice as far out. You choose the distance between the center and the first ring, from 0.5 to 50 km: with 2 km, the grid covers a 4 km radius. The center uses the coordinates of your listing. At each point, Reputacion runs a Google Maps search for your keyword from that exact spot, just as a customer standing there would, then records your position among the first hundred results. Your listing is recognized by its Google identifier, with its name as a fallback.

Reading the map: colors, average rank and unranked points

Each point is colored according to your rank: 1 to 3, 4 to 10, 11 to 20, then beyond 20 or missing from the results. Four indicators summarize the analysis: the average rank, calculated only on points where you appear, the number of points in the top 3, top 10 and top 20, and the number of points where you are unranked. Always read these figures together. A good average rank combined with many unranked points means strong visibility right outside your door that fades as soon as the customer moves a few streets away.

Measuring the effect of your actions from one analysis to the next

An analysis can be a one-off or repeat every week, every two weeks or every month. On each run, every point is compared with the same point in the previous analysis, and its tooltip shows the positions gained or lost. The average rank chart appears once two analyses are complete, and the history keeps every run with its map. You can launch the same configuration on several locations at once. Next to the grid, the Google Rankings tab records your rank in the standard results and in the local pack, and the Competition tab compares your competitors on those same queries.

Everything included in Local Visibility

25-point geo-grid analysis around your establishment
Ranking tracking by keyword
Configurable analysis distance (radius)
Recurring scheduled analyses
Ranking evolution chart over time
Color-coded map for instant reading
Multi-establishment support
Analysis quotas by plan

Frequently asked questions

The quota is monthly: 4 analyses during the trial and on Starter, 40 on Pro, then 400 to 4,000 depending on the Enterprise tier. One analysis is one complete 25-point grid, whatever the radius chosen.

Yes, each scheduled run counts as one analysis. If the month's quota is used up, the analysis is not launched and is retried on the following runs, as soon as your quota allows it again.

In a city center, a spacing of 0.5 to 1 km shows the differences from one neighborhood to the next. For a business that draws customers from a whole metro area, 2 to 5 km gives a more useful view. The grid always covers twice the chosen spacing.

An unranked point means your listing is not among the first hundred Google Maps results for that keyword, at that spot. These are often areas where competitors closer to the customer take the top spots.

Yes. Each configuration pairs a location with a keyword: create one for each query you want to track, for example "pizzeria" and "pizza takeout". Each has its own map, history and frequency, and counts toward the quota.

A service-area listing does not always expose coordinates. The form then asks you to enter the latitude and longitude of the center point yourself, for example the heart of your service area.

The grid measures Google Maps from 25 locations. Ranking tracking records, around your location, your rank in the standard search results and in the local pack, for the keyword alone or followed by your city. It has its own monthly quota.

Yes, based on the keywords tracked in Google Rankings. Add each competitor's domain: you see how many queries they appear on, how many they outrank you on or you outrank them on, along with their rating and review count.

Yes: keyword, spacing, center point and frequency can all be changed. Past analyses remain in the history, and the next one is compared with the last completed analysis, point by point.

Related features

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